SANI GARDEN MUSEUM

Front Kit performed the integrated branding for Sani Garden, the largest botanical garden located in Solar City, Haenam, Jeollanam-do. The theme of the garden is the harmony of people, art, and nature shaped over time. Based on this theme, Front Kit developed the brand story, logo, key visuals, characters, illustrations, and others. The logo, which visually represents "SANI," was simplified to symbolize the garden's various natural and artificial elements, and it was applied to graphic applications and diverse design variations. These powerful visuals and the use of vibrant, positive colors enhanced visibility across online and offline platforms, laying the foundation for global brand competitiveness.




Client: 주식회사 아영
Agency: FRONT KIT
Creative Direction: Min Ah Hong
Story & Copywriting: Min Gi Hong
Art Direction & Design: Go Eun Park (Material) 
Design: Yun Woo Shin, Hyeok Kim
Participation: Jung In Lee, Ga Bin Kim





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