MONLAVE

FRONT KIT carried out the branding of "Mon Lave," the premium Jeju brand. The brand identity was developed with the motif of the carefully stacked shape of freshly harvested fruits, which looks like the traditional basalt stone wall of Jeju Island. This identity and the key visuals were reflected in its application design, communication design and spaces in a consistent verbal and visual manner.






Client: MONLAVE
Agency: FRONT KIT
Creative Direction: Min Ah Hong
Story & Copywriting: Min Gi Hong
Art Direction : Yun Woo Shin
Design: Yun Woo Shin, Gabin Kim, Hyeok Kim 
Photo: Gabin Kim



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